We are all influencers, intentionally and inadvertently affecting the people we interact with, whether it's in person or digitally. Through my work in student-athlete development, I found a passion in being able to help the athletes accurately and adequately convey their personal brand through not only their image and choices, but via deliberate content on social media platforms. I came to realize that things don't much depend on what they really are, but on how we view them. And that's when How Cass Sees It was born. 

There is power in perspective, it's what makes us unique and gives our world diversity of thought. It's how I approach every project, whether legal or artistic, with a distinctive point of view. This is how I see it...